An Article in Limerick Leader

Accounting Pro is the best value and the premium brand in the Irish contractor accounting market. We also service the SME and Startup markets. We excel at providing a high quality, no hassle and personal service. We do this by supplying our services using our best in class PAYE Umbrella, Personal Limited companies & general accounting services. Having former contractors on our management team we feel the personal approach is an important part of our offering as well as our intricate knowledge of all accounting & technology. We leverage off our technology experience to automate and simplify the accounting experience for our clients. We also offer alot of add-ons including discounted healthcare, insurance, pension and banking assistance. We incorporated in Nov 2016 and started trading in May 2017. We hit our 1st year trading target after 8 months and coming up to our 1st year end of trading and are in profit (not bad after year 1). We recently took on new staff in our office in the Hartnett Centre and are trading in the UK with an office in the City of London, near the Bank of England. We plan further market expansion in 2019.

We developed our own application to support our business process – it is fully integrated into our work process and allows us to process our client’s work. It also allows client access via our website portal to load their data, make updates and communicate directly with us (cutting down the need for email traffic). This system is called MOAS and is now available as a 3rd party package for companies to license and use themselves – we have already landed a few customers for this. It is a multi-functional, cloud based application that allows companies to manage all their CRM, document management, emails, project management, stock, IT incident management, accounting and HR all on 1 platform for a modest monthly fee.

What does your own role entail?

I am CEO – effectively this means I formulate and help to drive the strategic vision of the company. In practical terms I also have oversight of the sales, IT and processing areas of the business. In real terms I am available from 7 a.m. to 11 p.m to try and work with them team to drive forward our business and technology to satisfy our clients need and our organisation’s growth.

Where were you born and raised? Where do you live now?

I am very proud to say I am from Cork specifically Bishopstown in Cork city. I’m also happy to say I live in a lovely area of Limerick city know as the Grange – it’s a really nice place with great neighbours – very family oriented.

What is your educational background?

I went to school in PBC Cork. I went to the University of Limerick studying Business & Economics as well as Institute of Personnel Management qualified. I am also a Fellow of the Institute of Analysts and Programmers, night courses in Archaeology etc.

How did you get to where you are today (your previous career/further training etc)?

I started off working in investment banking for Deutsche Bank in London and Frankfurt as a Management consultant specialising in trading and back office system implementation, I then worked as a Program manager / IT Director in the Funds Industry in Ireland, Europe and the Carribean building technology solutions. I then working in various senior consulting roles in Ireland, UK and the US across program managing Cloud Infrastructure build-outs in datacenters, converged IT infrastructure platforms, Business Intelligence and credit card system upgrades for the likes of EMC, HP and Accenture. I was also Head of Operations Control change management in Barclays Capital London.

All these experiences drove me towards feeling I had achieved my goals in the corporate world in my chosen fields and the next step was to create and build my own companies in the fields I wanted to work in – Technology and contractor accounting.

Why did you decide to join/set up the company?

The detailed research I conducted indicated that there was a massive gap in the market in that contractors were not getting the service they required. The accounting firms servicing the contractor market in Ireland are firms setup by accountants with their needs in mind as opposed to contractors needs in mind. Accounting Pro thinks from the point of view of the contractor as I was a contractor for a number of years so I have brought that experience to the table, we build our solutions bearing in mind their needs. The accountants who have joined us also know the contractor market well and understand the space too – and they look for feedback from clients to continually improve what we are doing.

There was also alot of confusion from contractors into what their choices were and what the service they had signed up for actually was – many really did not know what they were using or why. Accounting Pro works with the contractor to learn their needs and provides compliant and understandable solutions.

What are your goals for the next 12 months?

For the rest of 2018 we will continue to take market share in Ireland, into 2019 we will expand our UK foothold using our unique contractor driven approach and then push into further markets farther afield.

We will also continue with our drive to advise and ensure contractors use compliant accounting solutions like our PAYE Umbrella and Personal Limited companies as opposed to some other products being promoted in the market.

Who do you admire in business?

Brian Tracy the marketing and sales guru – an incredibly wise man full of practical business advice. I also admire my Father who taught me all about hard work, dedication and continually striving to be the best in what you apply yourself to do.

In business and life, are you guided by any particular motto?

There are a couple – Vince Lombardi the American football coach said – ‘The harder I try, the luckier I get’ and what my father says ‘its not where you end up but how you get there that counts’ – in other words try and conduct yourself in a good way in your working life.

Away from work, what are your pastimes and hobbies?

Swimming in Kilkee, watching Cork in the hurling and football and the rugby of course! I also like to watch documentaries on history and read the Economist/NatGeo. Other than that I love to spend time with my partner Barbara and our little girls Penny and Hannah.

About the author: george